TY - BOOK AU - BOE THOMAS;GOSNEY JOHN; TI - CUSTOMER RELATION MANAGEMENT ESSENTIALS SN - 81-203-1809-9 U1 - 658.812 PY - 2003/// CY - NEW DELHI PB - PRENTICE-HALL OF INDIA PVT LTD KW - "CUSTOMER RELATIONSHIP MANAGEMENT,CRM, CONSUMER SATISFACTION" N1 - 200 ER -