TY - BOOK AU - S A; TI - MARKETING MANAGEMENT U1 - 658.8 PY - 2006/// CY - MUMBAI PB - HIMALAYA PUBLISHING HOUSE KW - "MARKETING,MARKETING MANAGEMENT,MARKETING MANAGEMENT,MARKETING MANAGEMENT A FINANCE EMPHASIS,MARKETING MANAGEMENT CASES,MARKETING MANAGEMENT,STRATEGIES,MARKETING MANAGEMENT-FINANCE" N1 - 371 ER -