TY  - BOOK
AU  - ETZEL MICHAEL J;STANTON WILLIAM J;WALKER BRUCE J;
TI  - MARKETING MANAGEMENT
SN  - 0-07-060090-2
U1  - 658.8 
PY  - 2006///
CY  - NEW DELHI
PB  - TATA MC-GRAW HILL PUBLISHING COMPANY LTD
KW  - "MARKETING,MARKETING  MANAGEMENT,MARKETING MANAGEMENT,MARKETING MANAGEMENT A FINANCE EMPHASIS,MARKETING MANAGEMENT CASES,MARKETING MANAGEMENT,STRATEGIES,MARKETING MANAGEMENT-FINANCE"
N1  - 372
ER  -