TY - BOOK AU - PATEL V S; TI - WHEN THE GOING GETS TOUGH:STRATEGIES RESPONSES TO BUSINESS CRISES SN - 0-07-62093-8 U1 - 658.4056 PY - 2007/// CY - NEW DELHI PB - TATA MC-GRAW HILL PUBLISHING COMPANY LTD KW - CRISIS MANAGEMENT N1 - 510 ER -