TY  - BOOK
AU  - KUMAR, RAVI V.V.
TI  - NICHE MARKETING: CONCEPTS AND EXPERIENCES
SN  - 81-314-0389-0
U1  - 658.8 
PY  - 2006///
CY  - HYDERABAD
PB  - ICFAI UNIVERSITY PRESS
KW  - NICHE MARKETING
N1  - 520
ER  -