TY  - BOOK
AU  - KAUSHIK KAUSHIK MUKHARJEE;
TI  - CRM IMPLEMENTATION:A STRATEGIC APPROACH
SN  - 81-314-0474-9
U1  - 658.812 
PY  - 2006///
CY  - HYDERABAD
PB  - ICFAI UNIVERSITY PRESS
KW  - CUSTOMER RELATIONSHIP MANAGEMENT
KW  - CONSUMER SATISFACTION"
KW  - DRM
N1  - 520
ER  -