TY  - BOOK
AU  - SURMANEK JIM;
TI  - "ADVERTISING MEDIA A TO Z:THE DEFINITIVE RESOURCE FOR MEDIA PLANNING,BUYING, AND RESEARCH"
SN  - 0-07-059040-0
U1  - 659.1 
PY  - 2004///
CY  - NEW DELHI
PB  - TATA MC-GRAW HILL PUBLISHING COMPANY LTD
KW  - "ADVERTISING,"
N1  - 555
ER  -