TY - BOOK AU - DESMOND JOHN; TI - CONSUMER BEHAVIOUR: SN - 978-0-230-55527-9 U1 - 658.8342 PY - 2006/// CY - NEWYORK PB - PALGRAVE PUBLISHERS LTD KW - "CONSUMER BEHAVIOUR,CONSUMER BEHAVIOUR,ADVERTISING MANAGEMENT" N1 - 567 ER -