TY  - BOOK
AU  - BOYETT JIMME T;
TI  - THE GURU GUIDE TO MARKETING:A CONCISE GUIDE TO THE BEST IDEA FROM TODAYS TOP MARKETER
SN  - 0-471-21377-2
U1  - 658.8072 
PY  - 2003///
CY  - NEW JERSEY
PB  - JOHN WILY AND SONS PVT LTD
KW  - MARKETING
N1  - 610
ER  -