TY  - BOOK
AU  - SPRINGER PAUL;
TI  - ADS ON ICONS:HOW ADVERTISING SUCEEDS IN MULTIMEDIA AGE
SN  - 978 0 7494 5167 7
U1  - 659.1 
PY  - 2007///
CY  - NEWDELHI
PB  - KOGAN PAGE INDIA
KW  - ADVERTISING
N1  - 730
ER  -