TY - BOOK AU - SARAVANAN, I.B. AU - I B B;KUMAR KUMAR ENAVEEN; TI - OUT-OF-HOME ADVERITISING IN INDIA:TRENDS AND EXPERIENCES: TRENDS AND EXPERIENCES SN - 81-314-0789-6 U1 - 659.1 PY - 2007/// CY - NEW DELHI PB - THE INSTITUE OF CHARACTER FINANCIAL ANALYST OF INDIA KW - ADVERTISING N1 - 770 ER -