TY - BOOK AU - PLESSIS DU ERIK; TI - THE ADVERTISED MIND:GROUND-BREAKING INSIGHTS INTO HOW YOU BRAINS RESPOND TO ADVERTISING SN - 0-7494-4531-9 U1 - 659.1 PY - 2005/// CY - NEWDELHI PB - KOGAN PAGE INDIA KW - ADVERTISING N1 - 783 ER -