TY - BOOK AU - CHARAN RAM; TI - WHAT CUSTOMER WANT YOU TO KNOW:HOW EVERYBODY NEEDS TO THINK DIFFERENTLY ABOUT SALES SN - 978-0-67008-185-1 U1 - 658.8342 PY - 2007/// CY - NEWDELHI PB - PENGUINE BOOKS INDIA P PVT LTD KW - CONSUMER BEHAVIOUR N1 - 942 ER -