TY  - BOOK
AU  - MCKAIN SCOTT;
TI  - WHAT CUSTOMERS REALLY WANT
SN  - 978-81-317-1970-1
U1  - 658.8342 
PY  - 2008///
CY  - NEWDELHI
PB  - PEARSON EDUCATION DORLING KINDERSLEY   INDIA PVT LTD
KW  - CONSUMER BEHAVIOUR
N1  - 994
ER  -