TY - BOOK AU - DAWYER ROBERT F;TANNER JOHN F; TI - "BUSINESS MARKETING:CONNECTING STRATEGY, RELATIONSHIPS, AND LEARNING" SN - 978-0-07-022091-1 U1 - 658.8072 PY - 2008/// CY - NEW DELHI PB - TATA MC-GRAW HILL PUBLISHING COMPANY LTD KW - "MARKETING,MARKETING MANAGEMENT,MARKETING MANAGEMENT,RELATIONSHIP MARKETING" N1 - 1004 ER -