TY - BOOK AU - BUTJE BUTJE MARK; TI - PRODUCT MARKETING: FOR TECHNOLOGY COMPANIES:FOR TECHNOLOGY COMPANIES SN - 978-0-7506-5994-9 U1 - 658.8 PY - 2005/// CY - OXFORD PB - BUTTERWORTH-HEINEMANN KW - PRODUCT MARKETING N1 - 2731 ER -