TY - BOOK AU - KRISHANAN S M;PRAHALAD C K; TI - THE NEW AGE OF INNOVATION: DRIVING COCREATED VALUE THROUGH GLOBAL NETWORK SN - 978-0-07-024861-8 U1 - 658.4063 PY - 2008/// CY - NEW DELHI PB - TATA MC-GRAW HILL PUBLISHING COMPANY LTD KW - "INNOVATION,Scientist of indiaVerma, B" N1 - 508 ER -