TY  - BOOK
AU  - BATTERLEY RICHARD;
TI  - LEADING THROUGH RELATIONSHIP MARKETING: HOW WINNING ORGANISATIONS LEVERAGE STAKE HOLDER RELATIONS TO IMPROVE BUSINESS PERFORMANCE
SN  - 0 074 71374 4
U1  - 658.812 
PY  - 2004///
CY  - NEW DELHI
PB  - TATA MC-GRAW HILL PUBLISHING COMPANY LTD
KW  - RELATIONSHP MARKETING
N1  - 133
ER  -