TY  - BOOK
AU  - Hutt, Michael D 
AU  - Speh, Thomas W 
TI  - Business marketing management : : B2B
SN  - 9788131502051
U1  - 658.8 
PY  - 2007///
CY  - NEW DELHI
PB  - CENGAGE LEARNING INDIA PRIVATE LIMITED
KW  - Industrial marketing
KW  - Case studies
KW  -  Management
N1  - 1128
ER  -