TY  - BOOK
AU  - THE ICFAI CENTER FOR MANAGEMENT RESEARCH
TI  - CASE STUDIES IN MARKETING RESEARCH & PRODUCT MANAGEMENT
SN  - 81-89410-18-0
U1  - 658.83072 
PY  - 2006///
CY  - HYDERABAD
PB  - ICFAI CENTER FOR MANAGEMENT RESEARCH
N1  - 105
ER  -