TY  - BOOK
AU  - BHATTACHARYA SOUMENDU;DASH MANOJ KUMAR;RAKESH SAPNA;
TI  - MARKETING INNOVATIONS FOR REACHING CONSUMERS
SN  - 978-81-89547-49-3
U1  - 658.8 
PY  - 2009///
CY  - DELHI
PB  - WISDOM PUBLICATIONS
KW  - MARKETING
N1  - C\6216
ER  -