TY - BOOK AU - DUTTA KIRTI;JAUHARI VINNIE; TI - "SERVICES:MARKETING, OPERATIONS AND MANAGEMENT" SN - 978-0-19-568908-2 U1 - 658 PY - 2009/// CY - NEW DELHI PB - OXFORD UNIVERSITY PRESS KW - "MARKETING,OPERATIONS MANAGEMENT,SERVICE MANAGEMENT" N1 - 9387 ER -