TY  - BOOK
AU  - ALAGIRI, DHANDAPANI: MALLELA, KEERTI
AU  - ALAGIRI DHANDAPANI;MALLELA KEERTI;
TI  - MARKETING OF FINANCIAL SERVICES:TRENDS AND CASES
SN  - 978-81-314-1436-1
U1  - 332.1068 
PY  - 2008///
CY  - HYDERABAD
PB  - ICFAI BOOKS
KW  - "FINANCIAL SERVICES,MARKETING,MARKETING   STRATEGY"
N1  - 515
ER  -