TY - BOOK TI - MARKETING STRATEGY MASTERCLASS:THE 100 QUESTIONS YOU NEED TO ANSWER TO CREATE YOUR OWN WINNING MARKETING STRATEGY SN - 978-0-7506-8631-0 U1 - 658.802 PY - 2008/// CY - BOSTON PB - ELSEVIER BUTTERWORTH-HEINEMAN N1 - WHINS04941 ER -