TY - BOOK AU - KENNY GRAHAM; TI - DIVERSIFICATION STRATEGY:HOW TO GROW A BUSINESS BY DIVERSIFYING SUCCESSFULLY SN - 978-0-7494-6069-3 U1 - 658.503 PY - 2010/// CY - NEWDELHI PB - KOGAN PAGE INDIA KW - "MULTIPRODUCT FIRM MANGEMENT,PRODUCT PLANNING, INNOVATION" N1 - 77 ER -