TY - BOOK AU - GREENBERG PAUL; TI - "CRM AT THE SPEED OF LIGHT:SOCIAL CRM STRATEGIES, TOOLS, AND TECHNIQUES FOR ENGAGING YOUR CUSTOMERS" SN - 978-0-07-070252-3 U1 - 658.812 PY - 2010/// CY - NEW DELHI PB - TATA MC-GRAW HILL PUBLISHING COMPANY LTD KW - CUSTOMER RELATIONSHIP MANAGEMENT N1 - 220 ER -