TY  - BOOK
AU  - KAMAKURA WAGNER A;MALHOTRA K NARESH;SHETH JAGDISH N;
TI  - MARKETING RESEARCH
SN  - 978-1-405-16178-7
U1  - 658.8 
PY  - 2011///
CY  - ENGLAND
PB  - "JOHN WILEY & SONS, LTD"
KW  - "ENCYCLOPEDIA: MARKETING,MARKETING,MARKETING RESEARCH"
N1  - 220
ER  -