TY  - BOOK
AU  - PETERS J PAUL ,OLSON JERRY C 
TI  - CONSUMER BEHAVIOUR AND MARKETING STRATEGY
U1  -  658.8342  
PY  - 2005///
CY  - NEW DELHI
PB  - TATA MC-GRAW HILL PUBLISHING COMPANY LTD
KW  - CONSUMER BEHAVIOUR
N1  - 10560 / 02/03/2011
ER  -