TY  - GEN
AU  - SURESH K. ( ED.)
TI  - BRAND REVITALIZATION: CONCEPTS AND CASES
SN  - 978-81-314-1980-9
U1  - 658.827 
PY  - 2008///
CY  - AGARTALA
PB  - THE ICFAI UNIVERSITY PRESS
KW  - BRAND MANAGEMENT
N1  - 1000/ 5-SEPTEMBER-11; IFEN PUBLICATION PVT. LTD
ER  -