TY  - GEN
AU  - PADMANABHAN, V. S.
AU  - MURTHY, H. S.
TI  - ADVERTISING AND SALES PROMOTION: AN INDIAN PERSPECTIVES
SN  - 978-81-9083-228-1
U1  - 659.1 16635
PY  - 2011///
CY  - ANE BOOKS PVT. LTD.
PB  - NEW DELHI
KW  - ADVERTISNG
KW  - SALES PROMOTION
N1  - WISDOM WEALTH ED-FIN.PVT. LTD; 107/ 31-OCT-11
ER  -