TY - GEN AU - HOLLAND; JOHN R. AU - YOUNG, TIM TI - RETHINKING THE SALES CYCLE : : HOW SUPERIOR SELLERS EMBRACE THE BUYING CYCLE TO ACHIEVE A SUSTAINABLE AND COMPETITIVE ADVANTAGE SN - 978-0-07-163799-2 U1 - 658.85 PY - 2010/// CY - NEW YORK PB - MCGRAW-HILL KW - SALES AMANGEMENT N1 - 534/ 30-SEPTEMBER-11; EDUCATIONAL BOOK SERVICES ER -