TY - GEN AU - HAYES, BOB E TI - MEASURING CUSTOMER SATISFACTION AND LOYALTY: : SURVEY DESIGN, USE AND STATISTICAL ANALYSIS METHODS SN - 978-81-224-2799-8 U1 - 658.8342 PY - 2010/// CY - NEW DELHI PB - ASQ QUALITY PRESS KW - CONSUMER SATISFACTION N1 - 833/ 14-FEBRUARY-12; VAKRATUND BOOK HOUSE ER -