TY  - GEN
AU  - RAO, SRINIVASA U
AU  - SREENIVAS, T
TI  - MARKETING OF HOSPITAL SERVICES
SN  - 978-81-8387-542-4
U1  - 615.068 
PY  - 2012///
CY  - NEW DELHI
PB  - SERIALS PUBLICATIONS
KW  - HOSPITAL MAMANGEMENT
KW  - CONSUMER SATISFACTION
KW  - PATIENTS
KW  - MARKETING MIX
KW  - HOSPITAL
ER  -