TY  - GEN
AU  - CUNNINGHAM, JAMES: 
AU  - HARNEY, BRAIN
TI  - STRATEGY AND STRATEGISTS
SN  - 978-0-19-921971-1
U1  - 658.4012 
PY  - 2012///
CY  - OXFORD
PB  - OXFORD UNIVERSITY PRESS
KW  - STRATEGY
N2  - Strategy and Strategists provides an illuminating exploration of strategy and its implications for business. Adopting a critical and reflective approach, the authors guide the reader through the complexities of strategy, clearly presenting the conflicting viewpoints and arguments in this exciting and fast-moving field. 

Business examples throughout the text elucidate strategy theory, providing future managers and executives with the awareness and knowledge necessary to test perspectives and draw their own conclusions. Linking literature to contemporary developments, this engaging textbook is invaluable reading for all students of strategy.


ER  -