TY  - GEN
AU  - Charantimath,  Poornima M 
TI  - Entrepreneurship Development and Small Business Enterprises
SN  - 978-81-7758-260-4
U1  - 338.04/Cha 
PY  - 2012///
CY  - Noida
PB  - Pearson
KW  - Entrepreneurship
KW  - Small Business Enterprises
KW  - SMALL BUSINESS
N1  - Table of Content1.Modern Small Business Enterprises
2.Entrepreneurship
3.Women Entrepreneurs
4.Institutions Supporting Small Business Enterprises
5.Setting up a Small Business Enterprise
6.Family Business
7.Sickness in Small Business Enterprises
8.Strategic Management in Small Business
9.Financial Management in Small Business
10.Marketing Management in Small Business
11.Production Management in Small Business
12.Human Resource Management in Small Business

N2  - In today's economic scenario, entrepreneurial development has assumed increased significance because the objective of industrial development, regional growth, and employment generation depend greatly on it. In fact, entrepreneurial development is a key to economic development. Similarily, small-scale industries (SSIs)/small business enterprises (SBEs) today constitute a very important segment in the Indian economy and are also closely linked to entrepreneurial and economic development. However, the process of liberalisation and economic reforms, since 1991, while creating tremendous opportunities for the growth of entrepreneurship and SSIs, have thrown up new challenges of building competitive strengths, introducing technology upgradation and quality improvement, and increasing productivity. Divided into two parts, namely, Entrepreneurship Development, and Management of Small Business Enterprise, this book dwells into these issues and offers valuable inputs to the students of the subject as well as to the professionals and budding entrepreneurs.

ER  -