TY  - BOOK
AU  - DZOGBENUKU, ROBERT K.: AHIABOR, GODSON K.: AMOAKO, GEORGE K
TI  - CUSTOMER SERVICE AND CUSTOMER RETENTION IN GHANA'S BANKING SECTOR : THE CASE OF SG SSB BANK (SOCIETE GENERALE, GHANA)
PY  - 2014///
CY  - NEW DELHI
PB  - MRS. SATYA GILANI ON BEHALF OF ASSOCIATED MANAGEMENT CONSULTANTS (P) LTD.
KW  - CUSTOMER SERVICE, CUSTOMER RETENTION, SERVICE QUALITY, CUSTOMER LOYALTY, BANKING
ER  -