TY  - BOOK
AU  - Rau, R H G
AU  - Murty, B V Ramana
TI  - Service quality excellence : : challenges and strategies
SN  - 9789350620090
U1  - 658.4013 
PY  - 2012///
CY  - New Delhi
PB  - Excel Books
KW  - Service Management
KW  - Quality Management
ER  -