TY  - BOOK
AU  - Daniels, John D and Rodebaugh, Lee H
TI  - International Business: environments and operations
SN  - 9788131728772
U1  - 658.049 
PY  - 2013///
CY  - New Delhi
PB  - Pearson Education
KW  - International Business
N1  - 
Table of Content
PART I: Background for International Business

    Globalization and International Business

PART II: Comparative Environmental Frameworks

    The Cultural Environments Facing Business
    The Political and Legal Environments Facing Business
    The Economic Environments Facing Businesses
    Globalization and Society

PART III: Theories and Institutions: Trade and Investment

    International Trade and Factor-Mobility Theory
    Governmental Influence on Trade
    Cross-National Cooperation and Agreements

PART IV: World Financial Environment

    Global Foreign-Exchange Markets
    The Determination of Exchange Rates

PART V: Global Strategy, Structure, and Implementation

    The Strategy of International Business
    Country Evaluation and Selection
    Export and Import Strategies
    Direct Investment and Collaborative Strategies
    The Organization of International Business

PART VI: Managing International Operations

    Marketing Globally
    Global Manufacturing and Supply Chain Management
    International Accounting Issues
    The Multinational Finance Function
    Human Resource Management


N2  - Among the best-selling international business textbooks in the world, International Business: Environments and Operations is praised by students, faculty, and managers for its compelling balance between rigorous, authoritative theory and meaningful practice. Providing a fresh, up-to-date analysis of the international business environment, the book successfully blends a comprehensive review of international business theory with exhaustive discussion of what happens in the many parts of the global market. This book not only describes the ideas of international business but also uses contemporary examples, scenarios, and cases. The text presents several insights and real-world examples based on extensive research, discussions with managers and other stakeholders, opinions of students and professors, and observations from traveling across the world.   
Salient Features

    Highlights the diversity of perspectives that managers and policy-makers use to make sense of vital issues.
    Brand new cases are available to wholly integrate theory and application on cutting edge topics such as global capital markets, environmental concerns, and foreign investment strategy.
    All cases engage an extensive range of topics, cover a wide geographical span, and consider a vast array of business issues.
    Boxed feature like “Does Geography Matter?” help students understand the role geography plays in trade


ER  -