TY  - BOOK
AU  - Leibert, James
TI  - Smart things to know about business
SN  - 9781841124247
U1  - 650 Lei
PY  - 2002///
CY  - United Kingdom
PB  - Capstone Publishing Ltd
KW  - Business
KW  - Industrial management
N1  - Introduction - This is Business                          1
1 Smart Business                                        3
2 Your Place in the Corporate World                     7
PART I - Efficient Customer Value Creation              15
3 How do Companies Create Value?                       17
Creating Value for Customers
4 How to Meet Customers' Needs                         31
5 Earning the Customers' Trust                         51
6 Persuading Customers to Buy Your Products            63
Being Efficient
7 Efficiency Gains from Technology Investment          73
8 Learning How to be More Efficient                    87
PART II - Good Management                            101
9 How to Manage                                      103
Management
10 How to Delegate                                   119
Strategy
11 Forecasting Market Dynamics                        129
12 Creating a Lasting Competitive Advantage          153
13 A Systematic Approach to Planning                 171
Organization
14 Designing an Effective Organization               183
15 How to Manage Change                              199
16 Keeping Track of the Money                        213
17 The Future of Business                            231
PART III - Achieving Personal Success                241
18 How to Achieve Personal Success in Business       243
19 How to Become a Great Manager                     251
20 How to Teach Yourself New Skills                   265

N2  - Part of a series of books that offers sound business-related advice, this volume by James Leibert addresses the key issues that affect modern businesses in the 21st century
ER  -