TY - BOOK AU - Gorman, Tom TI - Motivation: spark initiative, inspire action, achieve your goal SN - 9781598690910 U1 - 153.8 PY - 2010/// CY - New Delhi PB - Viva Books Pvt Ltd KW - MOTIVATION N2 - Nothing is more important than motivation," says business author Tom Gorman. "Without it you can't do anything, build anything or be anything." Gorman provides a handy tour of the basic models of human motivation. He explains how to manage your ability to get up and go with joy and satisfaction. He also describes some ways to motivate others. Gorman's discussions about discovering your core purposes and the motivation that flows from implementing those goals are the book's most valuable aspects. His basic manual, written in a clear if somewhat choppy style, is a very serviceable summary of popular work about motivation placed in context by his reflections, rather than by original research. Nonetheless, getAbstract finds it useful, particularly for those who are new to the discussion ER -