TY  - GEN
AU  - Kazmi, Azhar
TI  - Strategic management and business policy 
SN  - 978-0-07-026362-8
U1  - 658.4012 
PY  - 2008///
CY  - New Delhi
PB  - Mcgraw Hill education Private Limited
KW  - strategic Management
N1  - PART I: AN OVERVIEW OF STRATEGIC MANAGEMENT AND BUSINESS POLICY


Chapter1. Introduction to Strategic Management And Business Policy


PART II: ESTABLISHMENT OF STRATEGIC INTENT


Chapter2: Hierarchy of Strategic Intent


PART III: STRATEGY FORMULATION


Chapter3. Environmental Appraisal
Chapter4. Organisational Appraisal
Chapter5. Corporate-Level Strategies: Concentration, Integration, and Diversification
Chapter6. Corporate-Level Strategies: Internationalization, Cooperation, and Digitalization
Chapter7. Corporate-Level Strategies: Stability, Retrenchment and Restructuring
Chapter8. Business-Level Strategies
Chapter9. Strategic Analysis And Choice


PART IV: STRATEGY IMPLEMENTATION


Chapter10. Activating Strategies
Chapter11. Structural Implementations
Chapter12. Behavioural Implementation
Chapter13. Functional and Operational Implementation


PART V: STRATEGIC EVALUATION


Chapter14. Strategic Evaluation and Control


PART VI: APPLYING STRATEGIC MANAGEMENT CASE STUDIES


Chapter1. Air Deccan
Chapter2. Maruti Udyog Limited
Chapter3. The Petroleum Industry of India in 2008
Chapter4. Bharat Petroleum Corporation Ltd
Chapter5. On the Job: Strategy Case of Naukri.Com
Chapter6. Reliance Retail
Chapter7. Food World
Chapter8. Banking on Paradise
Chapter9. The Internationalization Strategy of Wipro in Europe
Chapter10.A Strategy Case of the Rajasthan Shiksha Karmi Project
N2  - This revised version of the book has the latest and current discussion in the discipline of strategic management in a student friendly manner. The below features make this book a distinguished text. With many features, this edition continues the tradition of being a text ideal for self- study and comprehensively meets the requirements of graduate and post-graduate students of management and allied disciplines.
ER  -