TY  - GEN
AU  - P. D. Chaturvedi, 
TI  - Business communication : : concepts, cases, and applications
SN  - 9788131775585
U1  - 651.7 
PY  - 2015///
CY  - Chennai
PB  - Pearson Power : Dorling Kindersley (India)
KW  - Business Communication
N1  - 
Table of Content

Part I
1. Profi le of an Eff ective Communicator
2. Reading Skills
3. Speaking Skills
4. Conversation Skills
5. Listening Skills
6. Writing Skills
7. Non-verbal Skills
 

PART II BUSINESS COMMUNICATION
8. Nature and Process of Communication
9. Organizational Communication
10. Cross-cultural Communication
11. Business Letters, Memos, and E-mails
12. Social Media
13. Business Reports
14. Eff ective Presentations
15. Business Etiquette
 

PART III STRUCTURED APPLICATIONS
16. Communication for Confl ict Management
17. Communication for Eff ective Negotiations
18. CVs, Personal Interviews, and Group Discussions
19. Summer Project Report
20. Written Analysis of Cases
N2  - 
    ISBN:9788131775585
    11% Off
    Price: Rs. 450.00
    Offer Price:Rs. 401.00
    Pages:424
    Imprint:Pearson Education
    Binding:Paperback
    Status:Available



Free Shipping by VRVBookshop
Be the first to rate the book !!

Business Communication: Concepts, Skills, Cases, and Applications, 3e builds on the strengths of the second edition - a clear writing style and comprehensive content - and has been updated to reflect the latest research and technological developments in business communication.

Divided into three parts, this revised edition focuses on the development of communication skills in business, and the structured applications of business communication. Topics such as reading and writing skills have been augmented, and contemporary channels of business communication, such as social media, have been examined in detail.

Standout features include:

Chapter-opening 'Communication at Work' vignettes, that provides a snapshot of a key issue addressed in each chapter.

Examples and exhibits of written business communication.

Marginalia that highlights important definitions and facts, and recapitulates coverage of key topics.

Cases to help students analyze various issues related to business communication.

Practice questions that help improve student concepts and analytical skills, divided into 'Review', 'Reflect on ', 'Apply', and 'Self-check' questions on learning.

This edition is part of a powerful teaching and learning package that includes an interactive Web site where students can access key definitions and evaluate their answers to 220 end-of-chapter (Self-check) questions, as well as instructor resources

ER  -