TY  - GEN
AU  - Png, Ivan
TI  - Managerial Economics
SN  - 978-1-138-81026-6
U1  - 331.152 
PY  - 2016///
CY  - London
PB  - Routledge
KW  - Managerial Economics
N1  - 1. Introduction to Managerial Economics 2. Demand 3. Elasticity 4. Supply 5. Market Equilibrium 6. Economic Efficiency 7. Costs 8. Monopoly 9. Pricing 10. Strategic Thinking 11. Oligopoly 12. Externalities 13. Asymmetric Information 14. Incentives and Organization 15. Regulation
N2  - The new fifth edition of Managerial Economics is an ideal text for any course focusing on the practical application of micro-economic principles to management. It includes fresh up-to-date discussion questions from all over the world and is enhanced with detailed instructor supplements. The book is a popular, useful choice for managers learning economics
ER  -