TY  - BOOK
AU  - "RAY, KUMAR SATYAKI: MUKHERJEE, ARINDAM"
TI  - CASE STUDIES ON COMPETITIVE STRATEGY: HEAD ON VS MANEUVER
SN  - 978-81-314-2054-6
U1  - 658.072 
PY  - 2008///
CY  - HYDERABAD
PB  - ICFAI
KW  - STRATEGIC MANAGEMENT
ER  -