TY  - BOOK
AU  - Lovelock, Christopher 
AU  -  Chatterjee, Jayanta
TI  - Services Marketing: People, Technology And Strategy
SN  - 978-81-317-3939-4
U1  - 658.8 (SER) 
PY  - 0000///201
CY  - Delhi
PB  - Pearson education
KW  - Services Marketing
ER  -