TY  - BOOK
AU  - John, Doris Rajakumari
TI  - Case Studies On Advertising Strategies: Trends And Practices
SN  - 978-81-314-2016-4
U1  - 659.1 
PY  - 2008///
CY  - Hyderabad
PB  - ICFAI
KW  - Case Studies on Advertising
ER  -