TY  - GEN
AU  - Raman, Meenakshi 
AU  - Singh, Prakash
TI  - Business communication Book CD
SN  -  9780198077053
U1  - 651.7 
PY  - 2012///
CY  - New Delhi
PB  - Oxford University Press
KW  - Business Communication
N1  - Part I: Understanding Business Communication
1. Nature and Scope of Communication
1. Non-verbal Communication
1. Cross-cultural communication (new chapter)
1. Technology-enabled Business Communication
Part II: Writing Business Messages and Documents
1. Business writing
1. Business Correspondence
1. Instructions
1. Business Reports and Proposals
1. Career building and Resume writing (new chapter)
Part III: Developing Oral Communication Skills for Business
1. Effective Listening
1. Business Presentations and Public Speaking
1. Conversations
1. Interviews
1. Meetings and Conferences
1. Group Discussions and Team Presentations
1. Team Briefing
Part IV: Understanding Specific Communication Needs
1. Communication across Functional Areas
1. Corporate Communication
1. Persuasive Strategies in Business Communication
1. Ethics in Business Communication
1. Business Communication Aids
Appendices
Transitional words and phrases
Action words
Interview questions
Common usage errors
Commonly misspelt words
British and American vocabulary
Index

N2  - This second edition of Business Communication has been updated with one two new chapters, new sections, new figures and photographs, and appendices. The text material has been restructured to focus on the changes since the last edition. It is now divided into four parts and has 21 chapters.

Beginning with an introduction to the principles of business communication, the book discusses the written aspect of business communication. The third part concentrates on developing oral skills for business and finally the fourth part analyses specific communication needs.

It provides in-depth coverage of the core components of business communication: oral communication, written communication, and group and persuasive communication
ER  -