TY - BOOK AU - Fonseca, Rohan TI - Mapping the Horeca Segment for Amul Ice-Cream in Mumbai PY - 2013/// CY - Mumbai PB - IES's Management College and Research Centre KW - Mapping the Horeca Segment for Amul Ice-Cream in Mumbai N1 - Name of the Guide: Prof. Vijay Shahane ER -