TY  - BOOK
AU  - Patel, Vinod
TI  - Analysis of drop in sales volume for take home packs Ice-creams vis-a-vis competitors
PY  - 2014///
CY  - Mumbai
PB  - IES's Management College and Research Centre
KW  - Marketing research
N1  - Name of the Guide:  Prof. Vijay Bhangale
ER  -