TY - GEN AU - Erden, Tulin ED - American Marketing Asscotiation TI - Journal of Marketing Research - Vol 49-: 2012 SN - 0022-2437 CY - Chicago PB - American Marketing Association KW - Marketing Research N1 - International Journal UR - https://www.ama.org/publications/JournalOfMarketingResearch/Pages/JMR_TOC_2012.4.aspx UR - https://www.ama.org/publications/JournalOfMarketingResearch/Pages/JMR_TOC_2012.5.aspx UR - https://www.ama.org/publications/JournalOfMarketingResearch/Pages/JMR_TOC_2012.6.aspx ER -